The Top 3 Benefits of Staging in a Competitive Seller's Market

Did someone say hotcakes? Across the country homes are selling at astounding speeds. Some homes are even being sold site unseen! This crazy market is even close to home. According to Redfin, homes in Lincoln, NE sell after just 5 days on the market compared to 13 days last year in 2020. That is under half the amount of time on market!  So you might be thinking why would I need to stage in this hot market? I will be sharing the top 3 benefits of staging even in this hot market.

Benefit #1 - Staging Enhances a Home's Perceived Value

The current market demands that home sellers receive at least asking price for their home so they can turn around and purchase a home in the same market. Staging is a proven marketing tool that creates a measurable and marketable change in the perceived value of your property by providing that move-in ready feeling that potential buyers will pay top dollar for. The Real Estate Staging Association (RESA) found that 85% of staged homes received offers between 5% and 23% over list price in 2020 alone.

Benefit #2 - Staging Reduces the Impact of a Home's Imperfections

Shows like HGTV have buyers expecting and even demanding that move-in ready home now more than ever. In a seller's market buyers are already at the top of their budgets so costly repairs and renos can be a deal breaker. Staging a home can down play imperfections by highlighting the home's selling features while creating an emotional connection with buyers. Once buyers have an emotional connection with the home they are more likely to look past imperfections and pay more.

Benefit #3 - Staging Speeds Up the Sale with Quality Photos

Gone are the times for buyers to go home and think over what home they want to buy. In a hot seller's market homes are being sold in days, hours, and even sight unseen. For these reasons beautiful MLS photos are now more important than ever because buyers shop online first. Staging a home can ensure that a property stands out on the MLS and may even sell the listing "on paper".

Worried that a seller's market might be too fast-paced and competitive to handle alone? We've got your back every step of the way! Contact us today.

Cheers,

Mel